Brand Refresh

Snapple Mostly Revives its 90s Look, But Don’t Expect A Glass Bottle Comeback
Snapple Mostly Revives its 90s Look, But Don’t Expect A Glass Bottle Comeback
Barbara RuckerFeb 26, 2026

Keurig Dr. Pepper announces a brand refresh for Snapple, but don’t expect any new…

Saint Urbain’s Digs Rebrand Shows Some Serious Puppy Love
Saint Urbain’s Digs Rebrand Shows Some Serious Puppy Love
Barbara RuckerFeb 25, 2026

Dog “resort” brand “Better than Home” undergoes a brand refresh by Saint-Urbain. Rebranded as…

TRUFF Loses its Design ‘Edge’ With Retail-Ready Refresh
TRUFF Loses its Design ‘Edge’ With Retail-Ready Refresh
Barbara RuckerFeb 23, 2026

TRUFF Hot Sauce Redesign: TRUFF unveils its 2026 in-house packaging refresh, transitioning from a digitally-native…

Bloom’s Tango Refresh Adds Youthful Energy and Makes an Earnest Plea to the Kids
Bloom’s Tango Refresh Adds Youthful Energy and Makes an Earnest Plea to the Kids
Barbara RuckerFeb 19, 2026

Agency Bloom recently refreshed the UK soda brand Tango to maintain its youth appeal.…

Famiglia Santoni Gets Stylish, Tuscan Refresh Courtesy Of Stranger & Stranger
Famiglia Santoni Gets Stylish, Tuscan Refresh Courtesy Of Stranger & Stranger
Barbara RuckerFeb 17, 2026

Famiglia Santoni enlists alcohol branding and packaging experts Stranger & Stranger for a brand…

De la Calle’s Refresh Leans Into Fiber and Flavor Illustrations
De la Calle’s Refresh Leans Into Fiber and Flavor Illustrations
Barbara RuckerFeb 17, 2026

In 2021, De La Calle introduced tepache to the Whole Foods crowd. The Mexican classic is…

Stout Collective Brings Tattoo Coolness To Mash Gang Refresh
Stout Collective Brings Tattoo Coolness To Mash Gang Refresh
Barbara RuckerFeb 10, 2026

Beer branding specialists Stout Collective recently refreshed the packaging system for UK-based non-alcoholic brewery…