brand design

Edenesque Plant Milk Looks Like a Work of Art

Edenesque Plant Milk Looks Like a Work of Art

Edenesque’s rebrand by Perpendicular is rewriting what alternative milk design can look and feel like. Flavor-coded palettes, hand-drawn figures, and…

Barbara RuckerApr 17, 2026
Black Creek® Cheddar Embraces Wisconsin Roots with Brand Redesign
Black Creek® Cheddar Embraces Wisconsin Roots with Brand Redesign
Barbara RuckerJan 5, 2026

In the heart of Wisconsin’s Fox River Valley, at the crossroads of the North…

Tracking the Latest Trends in Snack Food Packaging
Tracking the Latest Trends in Snack Food Packaging
Barbara RuckerDec 19, 2025

✕ Snack brands are rethinking packaging on a multitude of fronts. While convenience and…

C.H. Guenther and Pioneer Unveil Redesigned Packaging for Mixes and Seasonings
C.H. Guenther and Pioneer Unveil Redesigned Packaging for Mixes and Seasonings
Barbara RuckerNov 7, 2025

C.H. Guenther and Pioneer, a trusted name in American kitchens since 1851, are unveiling…

V8 Energy Launches Fully Redesigned Packaging
V8 Energy Launches Fully Redesigned Packaging
Barbara RuckerOct 3, 2025

V8 Energy is turning a new page with freshly redesigned packaging. The brand is…

King's Hawaiian Launches New Visual Identity Designed by Mrs&Mr
King's Hawaiian Launches New Visual Identity Designed by Mrs&Mr
Barbara RuckerJun 27, 2025

Over the past 75 years, King’s Hawaiian has grown into a household name and…

Hybrid Software BrandZ Announces Launch of iC3D Suite 10.5 for Packaging Design
Hybrid Software BrandZ Announces Launch of iC3D Suite 10.5 for Packaging Design
Barbara RuckerFeb 4, 2025

Hybrid Software’s BrandZ business unit is excited to announce the launch of iC3D Suite…

7UP® Refreshes Branding, Debuts 'Level Up With 7UP' Campaign
7UP® Refreshes Branding, Debuts 'Level Up With 7UP' Campaign
Barbara RuckerSep 19, 2024

7UP® is revealing its latest campaign ‘Level Up With 7UP’, a new global platform…

Brand design drives the reusability revolution
Brand design drives the reusability revolution
Barbara RuckerSep 17, 2024

Brands are realising the value of reusability in design, both as a marketing tool…