Packaging News

Pepsi’s Tết 2026 Cans Turn Tradition Into Collectible Pop Art

Pepsi’s Tết 2026 Cans Turn Tradition Into Collectible Pop Art

Pepsi’s Tết 2026 cans use metallic blue and gold to signal celebration, luck, and prosperity Oversized typography and the iconic…

Barbara RuckerFeb 18, 2026
Dow’s packaging plastics revenue declines 11% as resin prices slip
Dow’s packaging plastics revenue declines 11% as resin prices slip
Barbara RuckerOct 24, 2025

Dow Inc. (formerly known as the Dow Chemical Company) is a leading American manufacturer…

96 Degrees Turns Up the Charm with Tea Packaging Steeped in Style
96 Degrees Turns Up the Charm with Tea Packaging Steeped in Style
Barbara RuckerOct 24, 2025

Red Dot Studio’s design for 96 Degrees highlights each box with an elegant contrast…

Sealed With a Twist: Hellenic Routes Delivers First-Class Olive Oil
Sealed With a Twist: Hellenic Routes Delivers First-Class Olive Oil
Barbara RuckerOct 24, 2025

Hellenic Routes Olive Oil, designed by A.S. Strategy Branding & Communication, looks like something…

Mondelēz and DS Smith trial Cadbury Heroes paper tubs
Mondelēz and DS Smith trial Cadbury Heroes paper tubs
Barbara RuckerOct 23, 2025

Heroes will now include mini Cadbury Flakes and incorporate on-pack OPRL recycling guidance. Credit:…

The Ups and Downs of Pissing Off Your Client…and How to Know When It Could Be Worthwhile
The Ups and Downs of Pissing Off Your Client…and How to Know When It Could Be Worthwhile
Barbara RuckerOct 23, 2025

Know who doesn’t like surprises? Besides my wife, that is. Clients.  Generally speaking, clients…

Marama Rum Reels You In With Glow In The Dark Packaging
Marama Rum Reels You In With Glow In The Dark Packaging
Barbara RuckerOct 23, 2025

Bulldog Studio’s packaging for Marama Rum tells a story with a a little glow…

The Tool Lab Seeding Kit Invites You to the Beauty Parlor
The Tool Lab Seeding Kit Invites You to the Beauty Parlor
Barbara RuckerOct 23, 2025

The Tool Lab Seeding Kit, designed by HEAZ, is meant to turn an unboxing…