Biologica packaging by Mythology reframes supplements through classical symbolism rather than a clinical look.
Sculptural relief figures reference Greco-Roman statuary, presenting the female body as monumental and composed. The typography is restrained and architectural, letting proportion and spacing carry authority. Saturated greens, reds, and deep blues signal botanical potency and lifecycle stages. In a category dominated by sterile minimalism, Biologica opts for something a little more lively.
Jae Won Kim, a designer at Mythology, shares more about the design process below.
