Butterfly Equity concludes purchase of ePac Holdings

Butterfly Equity concludes purchase of ePac Holdings


Private equity firm Butterfly Equity has completed its acquisition of ePac Holdings, a producer of digitally printed flexible packaging.

Financial specifics of the deal remain undisclosed.

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Butterfly Equity acquired the firm from its investor consortium, which included Amcor and Indevco North America.

Founded in 2016, ePac Holdings provides digitally printed flexible packaging for consumer-packaged goods, with a particular emphasis on food products.

The company operates 14 sites across the US and Canada, supplying various packaging solutions to customers in the sector.

Its operations are supported by a proprietary technology platform known as ePacONE, which enables order-to-demand production throughout its facilities.

ePac CEO Virag Patel commented: “Over the past decade, ePac has redefined the packaging model by putting the most advanced technology in the hands of the world’s most innovative brands.

“By partnering with Butterfly, we enter a new phase of acceleration. This partnership allows us to continue disrupting the industry while leveraging Butterfly’s connectivity throughout the food & beverage ecosystem. Together, we will continue to evaluate and deploy next-generation technologies and platforms, like ePacONE, to deliver unmatched value and brand growth for our customers, regardless of their size or scale.”

The current management team at ePac, headed by chief executive and co-founder Virag Patel, will stay in place following the acquisition.

The leadership group has also retained a stake in the company.

Butterfly managing director Eric Tommarello said: “We have been deeply impressed with ePac’s specialisation and their ability to lead the market.

“The company’s visionary management team has demonstrated a strong track record of execution, and we believe the combination of seamless technology, speed of service and an obsessive focus on the customer experience has created a scalable foundation for continued growth in the digitally printed packaging category.”




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