- Peanut butter is the latest category to get the squeeze bottle treatment with Australia’s Drizzy.
- Drizzy’s in-house branding and packaging design is on-trend, coming in a squeeze bottle and featuring a cartoony mascot, following the pantry path blazed by Graza.
Given that peanut butter is loaded with protein and deliciously thick (or even chunky), it was only a matter of time before we’d see peanut butter in a Graza-fied squeeze bottle sporting a cartoon mascot, right?
Well, enter Drizzy, a new Australian peanut butter brand that wanted to create a nutty concoction that could be easily spread on toast or poured into a smoothie. With no added sugar and made from Kingaroy, Queensland-sourced legumes, the brand is following in the footsteps of chef-approved folks who prefer to squeeze condiments, sauces, and oils.
