Morinaga’s HI-CHEW, the fruity and chewy candy brand, will debut its newest innovation, the HI-CHEW Lychee & Raspberry Stick, at the 2026 Sweets & Snacks Expo (May 19–21). Launching exclusively at Walgreens nationwide from May 1 through July 31, the new two-in-one stick reportedly delivers a tangy-sweet dual-flavor chew that is sure to delight consumers and elevate their snacking experience, the brand says.
As the first dual-flavor stick in HI-CHEW’s U.S. portfolio, Lychee & Raspberry aims to introduce an exciting new twist designed to spark curiosity and deliver a uniquely refreshing flavor journey. Each chew reportedly a playful blend of tastes, featuring a uniquely tart and tangy raspberry outer layer complemented by a sweet, smooth lychee center that becomes more pronounced with every bite. This innovative flavor pairing shines through HI-CHEW’s signature double-layer chewy texture, delighting consumers who crave adventurous, globally inspired candy experiences, the brand notes. The new two-in-one stick stick is suitable as a grab-and-go treat.
The launch of the HI-CHEW Lychee & Raspberry Stick also marks the debut of a refreshed packaging design across HI-CHEW’s entire stick portfolio, with this flavor serving as the first to showcase the updated look. Building on the redesign introduced last year for HI-CHEW’s Original and Tropical Mix, the new packaging features brighter visuals, clearer flavor callouts, and more readable descriptions with the goal of enhancing shelf presence while amplifying the playful energy at the heart of the HI-CHEW brand, it says.
“The launch of the HI-CHEW Lychee & Raspberry Stick is a bold addition that meets the evolving flavor demands of our consumers,” says Teruhiro Kawabe (Terry), Chief Representative for the U.S. and president, CEO of Morinaga America, Inc. “By pairing the internationally beloved lychee fruit with the familiar raspberry profile, this new stick offers the perfect treat for those seeking adventurous, non-traditional candy flavors. Together with our refreshed packaging, this innovation reflects our continued brand evolution as we create a more modern, engaging experience that resonates with our core consumers, attracts new fans, and drives sustained growth.”
At the upcoming Sweets & Snacks Expo at booth 5005, attendees will have the chance to sample HI-CHEW’s newest flavors, including Lychee & Raspberry, alongside classic favorites such as Strawberry, Mango, and Watermelon. HI-CHEW’s mascot, Chewbie, will also be on site, bringing a photo-ready moment to the show floor, the brand says.
The HI-CHEW Lychee & Raspberry Stick will be available for purchase exclusively at Walgreens nationwide through August, with a broader rollout to HI-CHEW’s e-commerce platform and additional nationwide retailers to follow. The full HI-CHEW portfolio is available on HI-CHEW.com and at retailers across the country.
Morinaga & Co. (HI-CHEW) is on the current Candy Industry “Global Top 100 Candy Companies” list. Click here to view the current “Global Top 100” rankings.
