Dispensing systems provider Aptar Beauty has been chosen as the preferred supplier of pumps for Guerlain’s L’Art & La Matière collection, which includes refillable fragrances and personal care products.
Aptar Beauty will supply two types of pumps, the Sensea fragrance pump and the GSA dispensing pump.
The Sensea fragrance pump is being featured in all 100ml references within the core L’Art & La Matière collection, including Guerlain’s latest Patchouli Paris Eau de Parfum.
It is also used in all 60ml references of Les Extraits Signature, encompassing the brand’s most concentrated fragrances. The pump’s soft and gentle actuation delivers a fine, homogeneous spray at a wide, 60-degree angle.
Aptar Beauty’s Le Neubourg facility in France manufactures and assembles the Sensea fragrance pumps and collars. The components are finished in anodised gold, with Guerlain’s double G monogram engraved on the actuator.
The fragrances are designed to be refillable in-store, and the travel spray can be refilled at home, promoting sustainability.
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Meanwhile, the GSA dispensing pump is utilised for scented hand and body lotions and soaps. The gold-anodised collar ensures a premium appearance consistent with the collection.
Made in Aptar Beauty’s Chieti facility in Italy, the GSA pump features a metal-free pathway for formula integrity and a twist-to-lock mechanism for easy refilling.
Aptar Beauty EMEA key account manager Anne Dupé said: “Our wide range of technologies is designed to cover all brands’ needs. This collaboration perfectly demonstrates the synergy between our manufacturing sites, as well as our ability to adapt our dispensing solutions to meet the exacting standards of luxury houses.”
