The packaging for Vigliotti’s olive oil, designed by Luigi Leuce , transforms the traditional olive oil bottle. The hand-illustrated design features abstract, fluid figures that resemble both dancing human forms and the natural movement of olive branches, creating a celebratory feel.
The typography is elegantly simple, allowing the bold, colorful illustration to take center stage while still maintaining a refined presence. The bottle itself, with its ceramic-like finish and cork stopper, adds a timeless quality, reinforcing the connection between art, tradition, and the experience of cooking with high-quality olive oil.
