Totem Cereal’s packaging feels more like a toy than a breakfast box. Designed by Silvia Maio and Rui Bravo, each cylindrical container doubles as a colorful character, bold facial expressions made from cereal illustrations and type that stacks vertically like a totem pole.
The colors are loud and playful, but the design is smart, encouraging reuse and interaction. It’s fun, graphic-forward packaging, giving kids an exploratory and interactive element.
