Alby’s packaging, designed by Studio Papa’s Marcus Taylor, leans into pub culture without overdoing it. The cans use a clean gold-and-white base punctuated by bold, condensed lettering that’s straight to the point.
The red and yellow color blocks help differentiate between the Draught and Crisp offerings. There’s a sense of utility to the layout; it feels familiar, sturdy, and best served with a side of fish and chips.













