Bradman Lake Announces Launch of New Wraparound Case Packer

Bradman Lake Announces Launch of New Wraparound Case Packer



Bradman Lake, a leading British manufacturer of integrated packaging technology, has announced the launch of its latest innovation in case packing: the WR6X Robotic Wraparound Case Packer. Engineered to meet the demands of modern manufacturing, the WR6X offers a compact, high-speed solution for businesses seeking to increase packaging capacity without the need for additional factory space.

This state-of-the-art machine was developed in response to a challenge presented by a major UK-based food manufacturer, who required a flexible, space-efficient solution to meet rising consumer demand and the growing popularity of Shelf-Ready Packaging (SRP) formats.

A Compact Powerhouse for High-Speed Production

The WR6X features dual robotic arms operating in tandem to deliver precise, high-speed collation and case packing. Each side of the machine functions independently, enabling the simultaneous handling of multiple SKUs—ideal for manufacturers needing to respond swiftly to fluctuating market requirements.

Key features include:

  • Low-Level Hoppers for easy replenishment and reduced downtime
  • Independent Case Management and Sealing Units for mixed SKU production
  • Integration of Labelling Units to minimize space
  • Compact Footprint allowing seamless integration into existing production environments

Seamless Integration and Minimal Disruption

Bradman Lake worked in close collaboration with the customer to ensure a smooth and efficient installation. The WR6X Robotic Case Packer was implemented alongside a Bradman Lake SL Minior — a small-footprint, high-speed cartoning machine — during a scheduled production shutdown, with enabling works carried out in advance to prepare the site. In parallel, seven existing packaging machines were serviced as part of an ongoing preventative maintenance service agreement.

Delivering Tangible Results

The WR6X has already demonstrated its value in a live production environment, delivering:

  • Increased throughput to meet growing demand
  • Enhanced operational flexibility through dual-SKU capability
  • Optimized use of factory space
  • Reduced downtime thanks to proactive planning and installation

A Leap Forward in Packaging Automation

“The WR6X represents a significant step forward in packaging automation,” said Dan Lake, Head of Sales at Bradman Lake Group. “It combines cutting-edge robotics with intelligent design to deliver a solution that is not only fast and flexible but also space-conscious—something that’s increasingly vital in today’s manufacturing landscape.”

Bradman Lake invites manufacturers globally to discover how the WR6X Robotic Wraparound Case Packer can transform their packaging operations.



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