- Turner Duckworth redesigns Blue Diamond’s Barista Almond Milk packaging for heightened café appeal
- The new packaging reflects the brand’s grower-owned brand story in a storybook illustration style
Blue Diamond’s Barista Almond Milk has always tasted great, but up until recently, its packaging didn’t quite speak to the coffee shop market. As any coffee drinker well knows, coffee shops and cafés are all about vibes.
Okay, maybe not all about vibes, the coffee should probably taste good too, but a critical factor for success is the aura, energy, look, and feel of the space and brand. Blue Diamond identified that their almond milk packaging wasn’t nailing this aspect of the market, and Turner Duckworth swooped in to fix it.
