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If You Like Piña Coladas, You’ll Love Folklore’s Fresh Design for Minimal

If You Like Piña Coladas, You’ll Love Folklore’s Fresh Design for Minimal


Design studio Folklore clearly loves getting caught in the rain, because their identity for Minimal is all about Piña Coladas. With a fresh, modern aesthetic, the branding balances warm and vibrant elements with metallic accents, all contained within a small but impactful can design that begs to be sipped.

“If you like Piña Colada… We present Minimal, a brand we developed from the name to the image, balancing branding elements that are warm and fresh, contrasted with metallic elements, all designed on the small canvas of a special can, minimal in size but huge in its composition. From flavor to expression, from the refrigerator to your hand. This is Minimal Cool Drink.”

–Folklore



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