It’s getting to be that time of year when the design industry starts planting flags in the ground around the visual trends we’ll see in the upcoming year. And while we could spill plenty of digital ink over maximalist design and blobby, chunky typefaces, there are also plenty of print packaging design trends worth highlighting. For all of the CPG eye candy presented to us year after year, it’s worth diving into not only what many printers and packaging specialists are seeing, but how to incorporate them into practical and appealing solutions effectively.
Arkay specializes in end-to-end design and the manufacturing of packaging, and they often work with cosmetic companies to execute high-quality, premium folding cartons. Secondary packaging is common within the category, and you need more than tubes and jars to tell your brand’s story.
Gregg Goldman, Director of Sales at Arkay, gave us some insight into a few of the trends in print design that creatives should consider.
