The redesign of Arrebatos by FAENA Studio swaps traditional seafood packaging tropes for something bold and expressive. The oversized cursive logo stretches across the label, while earthy tones and sea-toned blues play with contrast.
The jars get a hand-wrapped wax top, hinting at an artisanal touch. The old look was generic, but now, the packaging feels like a specialty item, something you’d find at a high-end market. The die-cut window on the box gives a peek at the paté jar, reinforcing the idea of quality while making the packaging feel dynamic and layered.
