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Baron de Benifayó Turns Vermouth Into a 19th Century Drama 
Baron de Benifayó Turns Vermouth Into a 19th Century Drama 
Barbara RuckerMay 27, 2026

Vermouth has been a cornerstone of Spanish culture since the 19th century, and Baron…

NOCAFF is Unapologetically Caffeine-Free Canned Coffee
NOCAFF is Unapologetically Caffeine-Free Canned Coffee
Barbara RuckerMay 27, 2026

Canned coffee has been around since 1969, when it was first introduced in Japan…

Jous Delivers a Drink for the Yoga Mat and the Dance Floor 
Jous Delivers a Drink for the Yoga Mat and the Dance Floor 
Barbara RuckerMay 26, 2026

The hydration drink category is plenty saturated; that’s no secret, and most brands have…

Chido Boldly Goes With the Script Flow
Chido Boldly Goes With the Script Flow
Barbara RuckerMay 26, 2026

Lager is one of the world’s most consumed beer styles, originating in Bavaria in…

Design B&B Strips Naked Down To Its California Roots With Brand Refresh
Design B&B Strips Naked Down To Its California Roots With Brand Refresh
Barbara RuckerMay 20, 2026

Naked Smoothies recently underwent a brand identity refresh by Design B&B. The new look…

Deuce’s Design For New UK Gut-Friendly Soda Is Y2K ‘Heaven’
Deuce’s Design For New UK Gut-Friendly Soda Is Y2K ‘Heaven’
Barbara RuckerApr 29, 2026

Heaven Soda is a new UK brand of gut-friendly pop. Branding and packaging, designed…

Gap Tooth Soda Is Imperfect and Proud of It
Gap Tooth Soda Is Imperfect and Proud of It
Barbara RuckerApr 21, 2026

Soda packaging design seems to be either ultra-polished or overly wellness-coded. Gap Tooth Soda,…

Thankfully, Purdey’s Energy Drinks Offer Up Some Seriously Non-Aggro Branding
Thankfully, Purdey’s Energy Drinks Offer Up Some Seriously Non-Aggro Branding
Barbara RuckerApr 17, 2026

Purdey’s rebrand by Magpie Studio introduces the Flow Loop, a continuous infinity mark that…