Twisted Hemp’s redesign by Dinger Creative features a range of different hypnotic patterns drawn from a visual language rooted in 1960s and 70s psychedelic design, all in color combinations that are an explosion of inspiration.
The multipack boxes take a different but equally confident direction, with flat color panels in electric green, hot pink, and vivid red paired with oversized stacked typography that’s legible from across the room. What Dinger Creative has built here is a modular design system that lets each flavor feel like its own collectible while the whole range feels like one cohesive, completely ownable brand, which, in a category this noisy, is genuinely hard to pull off.
